Management Textbooks

Strategic Management and Case Analysis: An Integrated Approach

Authors: Anderson, Buengel, and Simpson

Publisher: Virginia Tech Publishing

License: CC BY-NC-SA

Strategic Management and Case Analysis: An Integrated Approach is intended for students in undergraduate business programs taking a course in strategic management. Because strategic management synthesizes many business topics and takes a holistic view of business, strategic management courses are often senior-level capstone courses. Most undergraduate business school students begin their business education with a broad introductory business course and then concentrate on courses in their major. Then they return to a broader lens of business to cap off their business education at a higher-level of learning. This textbook supports this level of comprehensive learning. If used with a senior-level capstone course, this textbook supports seniors to synthesize their business education through the lens of strategic management and helps them understand how businesses become successful by leveraging their competitive advantage. This textbook integrates strategic management and case analysis, with cases linked from an open access collection of business strategy cases, RMIT Strategic Management Case Studies. Students will get the most out of this textbook if it is used with cases that students analyze.

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Navigating the 21st Century Business World

Editors: Sallai and Pepper

Publisher: LSE Press

License: CC BY-NC

Case studies have long been an integral part of business and management education. As artificial intelligence transforms teaching and learning, they are assuming even greater importance. Cases provide the opportunity to learn from real-life scenarios, equipping students with the analytical skills required to critically examine data, apply theory, and interpret complex situations in what is an increasingly noisy and uncertain world.

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Leveraging Data Visualization to Communicate Effectively

Authors: Mitchell and Deckard

Publisher: PALNI

License: CC BY

This textbook introduces students to the principles of effective data visualization and how to use visualization techniques to effectively communicate information and insights. Additionally, it shares presentation strategies to address communication gaps that could arise if the visualized data does not have the proper context and labeling. Students will learn how to select appropriate chart types and design effective visualizations that clearly convey data patterns and trends, to support data-driven decisions. The textbook also covers best practices for labeling, scaling, and annotating visualizations, as well as techniques for avoiding common pitfalls and biases in data visualization. Through hands-on exercises and projects, students will have the opportunity to practice creating a variety of visualizations using tools such as Excel, Power Business Intelligence (BI) and several problem-solving tools like Ishikawa, SWOT, PEST/LE, decision tree and more. Students will be able to process, analyze and visualize data to evaluate patterns and trends, and learn ways to communicate more effectively regardless of the setting or the type of audience.

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Introduction to Marketing – MKTG 3433

Author: Faculty

Editor: Miles

Publisher: University of Arkansas

License: CC BY

This University of Arkansas open textbook is adapted from the Lumen Learning openly licenced course Principles of Marketing. The textbook uses current case studies and engaging, real-world scenarios to help students recognize and analyze marketing in business as well as in everyday life. Curated OER readings, videos, simulations and other learning activities introduce students to the principles of marketing.

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Navigating the 21st Century Business World: Case Studies in Management

Editors: Sallai and Pepper

Publisher: LSE Press

License: CC BY-NC

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Project Management Fundamentals

Author: Morris

Editor: Murtescu

Publisher: Seneca Polytechnic

License: CC BY-NC

The primary purpose of this text is to provide an open source textbook that can be used in introductory project management courses. The objective is to develop a concise, widely applicable open source textbook that can be used in the for-profit and non-profit sectors. This text covers all aspects of the project management lifecycle. The author has intentionally left out examples from fields of practice like business, engineering and information technology in order to ensure this text has universal applicability.

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Becoming a Change Facilitator

Authors: Rodriguez and Cavallo

Publisher: University of Minnesota Libraries Publishing

License: CC BY

This book is intended to be a practical guide to explore how to facilitate change within organizations adopting an Organization Development approach. It was developed for teaching undergraduate students who are still learning about organizations and their dynamics. It provides an introduction to Organization Development, focusing in the process to facilitate organizational change and in the values and skills connected with the Organization Development approach. Besides learning what is Organization Development and how it facilitates organizational change, content and activities in this book also aim to help students develop problem-solving skills, system-thinking, teamwork and the ability to communicate effectively and support change.

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Management: Financial, Social, and Ecological Well-Being

Authors: Dyck, Caza, and Aure

Publisher: University of Manitoba

License: CC BY-SA

Management: Financial, Social, and Ecological Well-Being has been written to be used in virtually any management principles course. While providing a complete overview of the field, this textbook is unique in presenting and comparing three approaches to management—Financial Bottom Line (FBL), Triple Bottom Line (TBL), and Social and Ecological Thought (SET)—a format that has been shown to enhance students' critical and ethical thinking. Updated and revised by an international team of authors, this edition includes inspiring opening cases and features on entrepreneurship that encourage readers to apply ideas from managerial practice.

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Read more about Introduction to Tourism and Hospitality in BC

Introduction to Tourism and Hospitality in BC - 2nd Edition

Editors: Westcott and Anderson

Publisher: BCcampus

License: CC BY

This textbook is an introduction to the tourism and hospitality industry in British Columbia, and is written with a first year college and university audience in mind. It is a collaborative work with input from educators, industry leaders, employers, and past graduates of BC’s tourism and hospitality management programs. All chapters have been reviewed by experts in the field. Each chapter is organized thematically moving from a global, then national, and finally provincial context. Chapters contain "Spotlight On" boxes that highlight an organization, business, or other key component and "Take a Closer Look" features that encourage further reading on particular subjects. There are also interactive H5P activities throughout the book. And key terms, exercises and case studies can be found at the end of each chapter.

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Business Ethics and Social Responsibility

Authors: Burns, Rozeboom, and Vital

Publisher: Saint Mary's College of California

License: CC BY-NC-SA

Business Ethics and Social Responsibility introduces students to ethical decision-making and the role of social responsibility in contemporary organizational life. The text explores foundational concepts in ethical reasoning, organizational culture, stakeholder theory, corporate governance, and the intersections between business actions and environmental and social issues. Through real concepts such as conflicts of interest, corporate social responsibility, and fiduciary accountability, the book supports learners in understanding how ethical frameworks inform responsible practice in business contexts. Through applied concepts such as conflicts of interest, corporate social responsibility, and fiduciary accountability, and guided engagement with real-world cases the book supports learners in understanding how ethical frameworks inform responsible practice in business contexts.

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